Market segmentation of visitors to Aardklop National Arts Festival : a comparison of two methods / Karin Botha

Thesis (M.A. (Tourism))--North-West University, Potchefstroom Campus, 2009.

Bibliographic Details
Main Author:	Botha, Karin
Published:	North-West University 2011
Subjects:	Aardklop National Arts Festival Festival Arts festival Correspondence analysis Expenditure-based segmentation Market segmentation Marketing
Online Access:	http://hdl.handle.net/10394/4339

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spelling	ndltd-netd.ac.za-oai-union.ndltd.org-nwu-oai-dspace.nwu.ac.za-10394-43392014-04-16T03:53:07ZMarket segmentation of visitors to Aardklop National Arts Festival : a comparison of two methods / Karin BothaBotha, KarinAardklop National Arts FestivalFestivalArts festivalCorrespondence analysisExpenditure-based segmentationMarket segmentationMarketingThesis (M.A. (Tourism))--North-West University, Potchefstroom Campus, 2009.North-West University2011-07-29T10:59:03Z2011-07-29T10:59:03Z2009Thesishttp://hdl.handle.net/10394/4339
collection	NDLTD
sources	NDLTD
topic	Aardklop National Arts Festival Festival Arts festival Correspondence analysis Expenditure-based segmentation Market segmentation Marketing
spellingShingle	Aardklop National Arts Festival Festival Arts festival Correspondence analysis Expenditure-based segmentation Market segmentation Marketing Botha, Karin Market segmentation of visitors to Aardklop National Arts Festival : a comparison of two methods / Karin Botha
description	Thesis (M.A. (Tourism))--North-West University, Potchefstroom Campus, 2009.
author	Botha, Karin
author_facet	Botha, Karin
author_sort	Botha, Karin
title	Market segmentation of visitors to Aardklop National Arts Festival : a comparison of two methods / Karin Botha
title_short	Market segmentation of visitors to Aardklop National Arts Festival : a comparison of two methods / Karin Botha
title_full	Market segmentation of visitors to Aardklop National Arts Festival : a comparison of two methods / Karin Botha
title_fullStr	Market segmentation of visitors to Aardklop National Arts Festival : a comparison of two methods / Karin Botha
title_full_unstemmed	Market segmentation of visitors to Aardklop National Arts Festival : a comparison of two methods / Karin Botha
title_sort	market segmentation of visitors to aardklop national arts festival : a comparison of two methods / karin botha
publisher	North-West University
publishDate	2011
url	http://hdl.handle.net/10394/4339
work_keys_str_mv	AT bothakarin marketsegmentationofvisitorstoaardklopnationalartsfestivalacomparisonoftwomethodskarinbotha
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Market segmentation of visitors to Aardklop National Arts Festival : a comparison of two methods / Karin Botha

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