Interactive public relations : the World Wide Web and South African NGOs / Anna Maria Elizabeth Naudé
The internet has brought about changes in how organizations view and use communication, especially in the field of public relations. Public relations practitioners working in the social responsibility or development spheres can use their organizations' web sites to build its image, to interact...
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Potchefstroom University for Christian Higher Education
2009
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| Online Access: | http://hdl.handle.net/10394/1003 |