Clarifying the influence of human-environment interaction in nature-based adventure tourism in the Tsitsikamma, South Africa

• Main Author: Giddy, Julia K
• Format: Others
• Language: English
• Published: Nelson Mandela Metropolitan University 2013
• Subjects: Human ecology > South Africa > Tsitsikammaberge; Tourism > South Africa > Tsitsikammaberge
• Online Access: http://hdl.handle.net/10948/d1020782

Adventure tourism (AT), defined as “a broad spectrum of outdoor touristic activities,often commercialized and involving an interaction with the natural environment away from the participants’ home range and containing elements of risk,” (Hall, 1992, p. 143) is currently one of the fastest growing sub-sectors of the tourism industry (Buckley 2010). Because it has emerged relatively recently as a field of study, a number of scholars have called for ongoing research in the area, see Swarbrooke (2003), Pomfret (2006), Buckley (2010), Rogerson (2007), and Williams & Soutar (2005). Much of this research, to date, has focused on marketing, injury caused by AT participation, environmental impacts, and the broad notion of “risk” associated with AT. The problem is that little of this work has focused on the significance of the environment in adventure tourism – an important element inherent in its definition. Thus, this thesis aims to move beyond a general risk-based analysis of AT, and focus on the role of the environment. This is done through a human-environment interaction approach undertaken in Tsitsikamma Village where five adventure tourist operations are based. The first step in operationalizing this approach was to develop a conceptual framework that integrated adventure tourism into a general framework on humanenvironment interaction. The second step was to use a research instrument which enabled one to examine the influence of the environment on human motivations and adventure tourism experiences, and not only the influence of humans on the environment. The former was accomplished through questionnaires based on external, environmental elements that attract adventure tourists as well as inherent personality traits impel such tourists to participate in AT. The latter, based on interviews and participant perceptions, sought to establish the significance of impacts on the environment as well as initiatives taken by AT companies to minimize environmental damage. The findings show that although risk/thrill does play a role, AT motivations and experiences are complex and multidimensional. The environment does significantly influence both motivations and even more so AT experiences. Furthermore, there are distinct differences between the motivations and experiences of participants in different types of AT activities, indicating that generalizing the industry as whole neglects these significant differences. In terms of influences on the environment, the results show that most AT operators in the Tsitsikamma have some consideration for environmental protection and take some initiatives to minimize environmental damage, though the degree to which this occurs differs significantly. Furthermore, activity participants do not believe that the activities have a strong negative impact on the environment, though the majority acknowledge small impacts. The types of impacts observed by participants vary significantly between companies. This thesis demonstrates the manner in which the two-way relationship between humans and the environment manifests itself in the commercial AT industry. The result is a well-rounded examination of the influence of human-environment interaction on AT participants.