Corporate Communication on Controversial Social Issues and Its Effects on Attitude Change and Attitude Certainty
Corporations are increasingly communicating about controversial social issues, including gun control, LGBT rights, confederate flag use, and immigration policies. The purpose of this dissertation was to understand how this corporate communication affects society members in two main ways: First, this...
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| Format: | Others |
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North Dakota State University
2018
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| Online Access: | https://hdl.handle.net/10365/28743 |