Measuring the Effectiveness of Mediated and Non-Mediated Communication Among Heisman Trophy Voters

The Heisman Memorial Trophy is awarded each year to the best college football player in the United States. In 2003, voters chose Jason White from the University of Oklahoma as the winner. The eligible voters consisted of 870 members of the media (divided evenly in six geographic regions) and 51 form...

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Bibliographic Details
Other Authors: Haptonstall, Clark D. (authoraut)
Format: Others
Language:English
English
Published: Florida State University
Subjects:
Online Access:http://purl.flvc.org/fsu/fd/FSU_migr_etd-4276

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