The dynamic impact of external environment on strategic response: a case of Cathay Pacific Airways Limited.

• Other Authors: Chu, Chong-Kit George.
• Format: Others
• Language: English
• Published: Chinese University of Hong Kong 1997
• Subjects: Case studiesCathay Pacific Airways; Strategic planning > Case studies; Strategic planning > China > Hong Kong > Case studies
• Online Access: http://library.cuhk.edu.hk/record=b5889016; http://repository.lib.cuhk.edu.hk/en/item/cuhk-321788

by Chu Chong-Kit, George, To Kwong-Hiu, Bernard. === Thesis (M.B.A.)--Chinese University of Hong Kong, 1997. === Includes bibliographical references (leaves 89-91). === ABSTRACT --- p.I === TABLE OF CONTENTS --- p.II === LIST OF ILLUSTRATIONS --- p.IV === LIST OF TABLES --- p.V === Chapter === Chapter I. --- INTRODUCTION --- p.1 === Chapter II. --- LITERATURE REVIEW --- p.6 === External and Industry Environments --- p.6 === Strategic Actions and Response --- p.10 === External Environment and Strategic Responses --- p.13 === Summary --- p.15 === Chapter III. --- CATHAY PACIFIC AIRWAYS AND AVIATION INDUSTRY --- p.19 === Corporate Background --- p.19 === The Global Aviation Industry --- p.21 === The Hong Kong Aviation Industry --- p.23 === Chapter IV. --- METHODOLOGY --- p.26 === Performance Measurement --- p.27 === Environmental Variations and Competitive Responses --- p.32 === Chapter V. --- RESULTS --- p.34 === Quantitative Analysis: Operational Performance --- p.34 === Qualitative Analysis : Environmental Variations and Strategic Responses --- p.38 === Legal and Political Environment --- p.38 === Event One : Plan for New Airport at Chek Lap Kok --- p.39 === Event Two : Delay of New Airport Opening --- p.40 === Event Three : Political Uncertainty of 1997 --- p.40 === Rivalry Intensity --- p.42 === "Event One : Hong Kong Dragon Airlines (""Dragonair"")" --- p.42 === Event Two : Virgin Atlantic Airways --- p.42 === Event Three : Air Hong Kong --- p.43 === Event Four: China National Aviation Corporation --- p.44 === Industry Growth --- p.44 === Event One : Slowdown of Global Aviation Industry --- p.44 === Event Two : Worldwide Excess of Capacity and Continuation of Warfare --- p.45 === Internal Factor Costs --- p.47 === Chapter VI. --- DISCUSSION --- p.49 === Chapter VII. --- CONCLUSION --- p.53 === APPENDIX --- p.57 === BIBLIOGRAPHY --- p.89