Direct marketing through cable TV network in Hong Kong.
by Ma Hon-chung, Paris. === Thesis (M.B.A.)--Chinese University of Hong Kong, 1990. === Bibliography: leaves [B-1]-B-3. === ABSTRACT --- p.ii === TABLE OF CONTENTS --- p.iv === LIST OF TABLES --- p.viii === ACKNOWLEDGEMENTS --- p.ix === Chapter CHAPTER I --- INTRODUCTION --- p.1 === Chapter 1.1...
Other Authors: | Ma, Hon-chung. |
---|---|
Format: | Others |
Language: | English |
Published: |
Chinese University of Hong Kong
1990
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Subjects: | |
Online Access: | http://library.cuhk.edu.hk/record=b5895354 http://repository.lib.cuhk.edu.hk/en/item/cuhk-318538 |
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