Advertising of fast moving consumer products in China.
by Ip Wai Cheong, Ernest, Ng Hon Wing, Danny. === Thesis (M.B.A.)--Chinese University of Hong Kong, 1989. === Bibliography: leaves 73-75.
Other Authors: | Ip, Wai Cheong. |
---|---|
Format: | Others |
Language: | English |
Published: |
Chinese University of Hong Kong
1989
|
Subjects: | |
Online Access: | http://library.cuhk.edu.hk/record=b5886018 http://repository.lib.cuhk.edu.hk/en/item/cuhk-318383 |
Similar Items
-
Advertising standardization: a study in Hong Kong and China.
Published: (1995) -
Advertising in the People's Republic of China: practices and attitudes : research report.
Published: (1981) -
The Cultural Characteristics in China's Official Online Tourism Advertisements
by: Bi, Chun
Published: (2012) -
Advertising and promotion of consumer products in PRC: an exploratory study.
Published: (1991) -
Effectiveness of internet advertising.
Published: (2000)