A study of some of the psychological aspects of the advertising and sales procedures and technique as employed by the Coca Cola Company of America

A study of some of the psychological aspects of the advertising and sales procedures and technique as employed by the Coca Cola Company of America

Thesis (M.B.A.)--Boston University

Bibliographic Details
Main Author:	Clancy, David Dana
Language:	en_US
Published:	Boston University 2013
Online Access:	https://hdl.handle.net/2144/5114

Description
Summary:	Thesis (M.B.A.)--Boston University