Role conflict and the industrial salesman
There is an increasing understanding of industrial selling and the complexity of the industrial salesman's role. It is now recognised that the salesman's position makes him particularly susceptible to role-conflict. This study concentrates upon the reactions of industrial salesmen to speci...
Main Author: | Strachan, Ian |
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Published: |
University of Bath
1984
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Online Access: | https://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.767547 |
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