How to improve innovation success : customers, employees, and the search process

Innovation is at the heart of many firms’ operations and it is a key determinant of firm performance. Understanding how to improve innovation success is critical for organisations to survive in fast moving modern markets. To contribute to our understanding of successful innovation, I present three o...

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Bibliographic Details
Main Author: Cornelius, Philipp Benjamin
Published: University College London (University of London) 2017
Subjects:
658
Online Access:https://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.747112

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