Visual communication : a methodology for measuring management intention and shopfloor acknowledged meaning

The aim of this research study was to explore the management intended and subsequent acknowledged meaning of visual communication found in organisations, specifically those used in shop-floor contexts. In doing so the intention was to generate new insights into the concept and use of visual communic...

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Bibliographic Details
Main Author: Saddiq, Sajid
Other Authors: Gorst, Jonathan
Published: Sheffield Hallam University 2017
Subjects:
Online Access:https://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.722848