A multimodal analysis of print and online promotional discourse in the UK
This thesis is concerned with investigating promotional discourse types in the UK from more than one medium with the aim of showing and comparing the characteristics (situational, generic, linguistic, and visual) of such discourse types, where such features also reflect the complexity of this discou...
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University of Leicester
2017
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| Online Access: | https://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.718770 |