International marketing : managerial and organisational factors associated with export success : the case of Saudi Arabian exporters of non-oil products
Empirical investigations on firms' export performance have concentrated on firms from developed countries. However, in developing countries generally, and in Saudi Arabia particularly, little is known about this issue among their firms. Therefore, this study explored the export behaviour and pe...
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University of Leicester
1999
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| Online Access: | http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.696697 |