A study of strategic enrolment management (SEM) in a continuing education institution in Hong Kong : senior and programme management perspectives
The objective of this study is to investigate the dimensions of strategic enrolment management (SEM) in the area of enrolment, retention and graduation from senior and programme management perspectives of a continuing education institution in Hong Kong. How SEM attributes differ at programme level a...
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Heriot-Watt University
2014
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| Online Access: | http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.643471 |