Images of the transnational corporation : sensemaking by German managers

This thesis discusses images of the Transnational Corporation (TNC) based on Bartlett/Goshal's (1989; 1998) proposal to consider the TNC as a particular type of supranational business organizations. The thesis tackles the question: are TNCs perceived by people working for large supranational or...

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Bibliographic Details
Main Author: Litz, Stefan A.
Published: London School of Economics and Political Science (University of London) 2010
Subjects:
658
Online Access:http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.599970