Developing a strategic framework in small and medium sized enterprises (SMEs)
Aims: The purpose is to understand the strategy process approach within SMEs to gain a better understanding of how a SME performs the strategy process. The research aims to develop a strategy process framework through the findings of a case study within a SME, by comparing those findings with the ex...
Main Author: | Elshamly, Amina Basiouny Mousa |
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Other Authors: | Davies, Barry ; Gear, Tony |
Published: |
University of Gloucestershire
2012
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Subjects: | |
Online Access: | http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.590651 |
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