Empowering the individual within a productive franchise relationship
1. The rapidly changing economic and social environment, in our ever shrinking global Community, calls for a drastic review and reappraisal of the 'way we do business'. A projected doubling of the world population in the next 50 - 70 years, all of it within the already struggling developin...
Main Author: | Gerstenhaber, Moshe |
---|---|
Published: |
Middlesex University
2004
|
Subjects: | |
Online Access: | http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.570757 |
Similar Items
-
An investigation of the relationship between product haptic accessibility and consumer response : a brand perspective
by: Karangi, Sheena Wanjiku
Published: (2017) -
Individual motives and commercial retailing in green consumerism
by: Eden, Sally
Published: (1992) -
Forming soundmarks : a critical evaluation of the sonic brand within the contemporary mediascape
by: Roles, Joy
Published: (2010) -
The adoption of sustainable marketing practices within the UK music festivals sector
by: Richardson, Neil Andrew
Published: (2015) -
An empirical assessment of the impact of brand trust on consumers' repurchase intention of national dairy products in China : a brand and consumer relationship perspective
by: Zhang, Shijie
Published: (2014)