Organisational identity creation and strategy-making processes in the institutional context : a case study in higher education
An embedded, single case study was carried out at Southern Virginia University, a small, private, religious, liberal arts university in the United States, to develop an understanding of organisational identity and strategy processes from an institutionalist perspective. This research traced the proc...
Main Author: | Bowman, David |
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Published: |
University of Oxford
2011
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Subjects: | |
Online Access: | http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.550504 |
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