Empirical Investigation of Accounting-Marketing Integragation in UK Financial Services Organisations : Dimensions, Antecedents and Strategic Marketing Evidence

Bibliographic Details
Main Author:	Opute, Abdullah Promise
Published:	University of East Anglia 2009
Subjects:	381
Online Access:	http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.527647

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spelling	ndltd-bl.uk-oai-ethos.bl.uk-5276472015-12-03T04:20:19ZEmpirical Investigation of Accounting-Marketing Integragation in UK Financial Services Organisations : Dimensions, Antecedents and Strategic Marketing EvidenceOpute, Abdullah Promise2009381University of East Angliahttp://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.527647Electronic Thesis or Dissertation
collection	NDLTD
sources	NDLTD
topic	381
spellingShingle	381 Opute, Abdullah Promise Empirical Investigation of Accounting-Marketing Integragation in UK Financial Services Organisations : Dimensions, Antecedents and Strategic Marketing Evidence
author	Opute, Abdullah Promise
author_facet	Opute, Abdullah Promise
author_sort	Opute, Abdullah Promise
title	Empirical Investigation of Accounting-Marketing Integragation in UK Financial Services Organisations : Dimensions, Antecedents and Strategic Marketing Evidence
title_short	Empirical Investigation of Accounting-Marketing Integragation in UK Financial Services Organisations : Dimensions, Antecedents and Strategic Marketing Evidence
title_full	Empirical Investigation of Accounting-Marketing Integragation in UK Financial Services Organisations : Dimensions, Antecedents and Strategic Marketing Evidence
title_fullStr	Empirical Investigation of Accounting-Marketing Integragation in UK Financial Services Organisations : Dimensions, Antecedents and Strategic Marketing Evidence
title_full_unstemmed	Empirical Investigation of Accounting-Marketing Integragation in UK Financial Services Organisations : Dimensions, Antecedents and Strategic Marketing Evidence
title_sort	empirical investigation of accounting-marketing integragation in uk financial services organisations : dimensions, antecedents and strategic marketing evidence
publisher	University of East Anglia
publishDate	2009
url	http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.527647
work_keys_str_mv	AT oputeabdullahpromise empiricalinvestigationofaccountingmarketingintegragationinukfinancialservicesorganisationsdimensionsantecedentsandstrategicmarketingevidence
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Empirical Investigation of Accounting-Marketing Integragation in UK Financial Services Organisations : Dimensions, Antecedents and Strategic Marketing Evidence

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