The infomercial phenomenon in New Zealand 1994-2003
This thesis investigates the infomercial phenomenon in New Zealand from 1994 to 2003. It critically examines the infomercial as a form of television by developing analyses using a combination of research methodologies. These analyses proceed from a political-economic standpoint, with particular refe...
Main Author: | |
---|---|
Published: |
University of Westminster
2007
|
Subjects: | |
Online Access: | http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.502412 |