Processing and communicating stereotype-relevant information
This thesis investigates how stereotype information is processed and communicated. People typically display slower reading times for information that is inconsistent with their knowledge about the world compared to information that is consistent with their klowledge about the world. This thesis cons...
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University of Manchester
2008
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| Online Access: | http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.493425 |
| Summary: | This thesis investigates how stereotype information is processed and communicated. People typically display slower reading times for information that is inconsistent with their knowledge about the world compared to information that is consistent with their klowledge about the world. This thesis considers whether such a congruency effect emerges when individuals read information about behaviours that pertain to cultural stereotypes. The immediacy of such effects and the influence of directing participants' focus to the stereotype-relevant of what they read was also examined. |
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