Adoption and usage of mobile phones by the generation Y customer segment : an empirical study

Bibliographic Details
Main Author:	Geringer, Susan D.
Published:	Henley Business School 2007
Subjects:	658.8342
Online Access:	http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.436225

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spelling	ndltd-bl.uk-oai-ethos.bl.uk-4362252017-12-24T16:21:01ZAdoption and usage of mobile phones by the generation Y customer segment : an empirical studyGeringer, Susan D.2007658.8342Henley Business Schoolhttp://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.436225Electronic Thesis or Dissertation
collection	NDLTD
sources	NDLTD
topic	658.8342
spellingShingle	658.8342 Geringer, Susan D. Adoption and usage of mobile phones by the generation Y customer segment : an empirical study
author	Geringer, Susan D.
author_facet	Geringer, Susan D.
author_sort	Geringer, Susan D.
title	Adoption and usage of mobile phones by the generation Y customer segment : an empirical study
title_short	Adoption and usage of mobile phones by the generation Y customer segment : an empirical study
title_full	Adoption and usage of mobile phones by the generation Y customer segment : an empirical study
title_fullStr	Adoption and usage of mobile phones by the generation Y customer segment : an empirical study
title_full_unstemmed	Adoption and usage of mobile phones by the generation Y customer segment : an empirical study
title_sort	adoption and usage of mobile phones by the generation y customer segment : an empirical study
publisher	Henley Business School
publishDate	2007
url	http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.436225
work_keys_str_mv	AT geringersusand adoptionandusageofmobilephonesbythegenerationycustomersegmentanempiricalstudy
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