The effectiveness of advertisements that follow or break traditional gender stereotypes

The effectiveness of advertisements that follow or break traditional gender stereotypes

Bibliographic Details
Main Author:	Zawisza, Magdalena Jolanta
Published:	Royal Holloway, University of London 2006
Subjects:	741.67
Online Access:	http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.432019

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