Marketing budgeting : A political and organisational model

Marketing budgeting : A political and organisational model

Bibliographic Details
Main Author:	Piercy, N. F.
Published:	Cardiff University 1985
Subjects:	658 Organisational marketing model
Online Access:	http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.379413

Similar Items

Organisations and environments : An examination of their relationships and the implications for organisational performance in industrial companies
by: Dastmalchian, A.
Published: (1980)

An analysis of the use of metaphor in voluntary organisations
by: Kay, R. P.
Published: (1991)

Strategic planning in public funded support organisations
by: Russell, J. G.
Published: (1984)

Online retail : service quality derivation, market segmentation and organisational analysis
by: Piercy, Niall C.
Published: (2006)

A study of the relationships between organisations and environments and their implications for organisational performance in Algerian state-owned enterprises
by: Sadeg, Mohamed
Published: (1990)

The variety of individual attributes as a basis for organisational adaptivity : a case study
by: Scamans, Jane
Published: (1997)

Power and involvement in organisations : An empirical examination of Etzioni's Compliance Theory
by: Drummond, H.
Published: (1989)

An assessment of the practice of action research as an approach to organisational problem-solving or change
by: Ahmad, R.
Published: (1985)

A study of the effect of contingency on organisational form
by: Ritchie, Bret Michael
Published: (2002)

Change, organisational power and the metaphor 'commodity'
by: Stowell, Franklyn Arthur
Published: (1989)

Process modelling and process support environments for design management
by: Platt, David Geoffrey
Published: (1994)

An investigation into the concept of collaboration and the congruency of theory and practice within a voluntary organisation and within collaborative partnerships
by: Rowe, Kathleen N.
Published: (2003)

Performance and efficiency measurement in local authority building organisations
by: Ruddock, Leslie
Published: (1994)

An analysis of the determinants of successful horizontal collaborative marketing organisations
by: Palmer, Adrian J.
Published: (1996)

The effectiveness of marketing strategy making processes in medical markets
by: Smith, Brian D.
Published: (2003)

Inter-organisational relationships in industrial markets
by: Araujo, Luis Miguel Palha Moreira de
Published: (1989)

The design and evaluation of multimedia for management education
by: Jones, Susan Jane
Published: (2003)

Political Marketing Strategies to Foster the Sustainability of Private Transnational Organisations: The Case of the IASB
by: Barbara Masiello, et al.
Published: (2018-07-01)

Organisational Culture and Organisational Citizenship Behaviour: The Dark Side of Organisational Politics
by: Al-Madadha Amro, et al.
Published: (2021-02-01)

Beyond markets and hierarchies : a study of manufacturers and retailers in the UK clothing sector
by: Driver, Stephen
Published: (1990)

A framework for improving the strategic management of construction contractors
by: Edum-Fotwe, Francis Tekyi
Published: (1995)

Relationships in the purchasing of business to business professional services : purchasing occupational health services in the United Kingdom
by: Lian, Paul Chee Seong
Published: (2001)

The dynamic effects of leader emotional intelligence and organisational culture on organisational performance
by: Bipath, Minnesh
Published: (2009)

The dynamic effects of leader emotional intelligence and organisational culture on organisational performance
by: Bipath, Minnesh
Published: (2009)

The twin foci of organisational identification and their relevance for commitment: a study of marketing communications industry
by: Klement Podnar, et al.
Published: (2014-12-01)

A Relationship with benefits: Relationship Marketing in Non-profit Organisations in South Africa
by: Feuk, Johanna
Published: (2011)

The influence of organisational culture on organisational commitment amongst managerial and supervisory staff at a beverage bottling organisation in the Western Cape
by: Ables, Sharneigh
Published: (2017)

A methodology for the strategic management of knowledge
by: Chong, Chee Wen
Published: (2001)

Budget related behaviour : the moderating impact of management style, corporate culture and organisation policies
by: Davidson, Evans Ogbukoromudo Nwoke
Published: (2001)

The role of relationship marketing at non-profit organisations in KwaZulu-Natal
by: Hussain, Sameera Banu
Published: (2016)

Electoral economic cycles and the role of political institutions : do political institutions influence the political budget cycle?
by: Halbeisen, Pascal Hans Ruedi
Published: (2014)

The creation of competitive advantage: a Māori learning organisation's marketing strategy
by: Mehana, Sonia
Published: (2016)

Agent relationship analysis in organisational transformation : the ARMA methodology for systematic business process redesign
by: Glykas, Michael Markos
Published: (1994)

Politics in organisations : a framework for analysis and application
by: Flitman, Melvyn Daniel
Published: (2005)

Managing diversification : an empirical study of Taiwanese business groups
by: Chu, Wenyi
Published: (1997)

Risk, derivatives and management control
by: Helliar, Christine
Published: (1999)

An integrated holistic approach for developing effective technology strategies in highly competitive environments with reference to SABIC's operations
by: Al-Harbi, Abdullah Mohammed Awadh
Published: (1996)

An interpretive inquiry into accounting practices in public universities in Sudan
by: Elias, Hala A.
Published: (2000)

An assessment of managerial communications : An examination of factory attitudes and opinions; the application of statistical and other quantitative methods to the study of management communications
by: Sikka, S. K.
Published: (1969)

Through the heart to the head : an examination of employee television
by: Fowler, Julia S.
Published: (1997)

Cannot write session to /tmp/vufind_sessions/sess_3mpt1vootonoaqjhtap6srnugq