A new classification of services and its strategic implications

A new classification of services and its strategic implications

Bibliographic Details
Main Author: Lu, Thomas T. H.
Published: Henley Business School 2002
Subjects:
658
Marketing
Online Access:http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.251947

Internet

http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.251947

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