ORGANIZATIONAL CHANGE AS DESCRIBED BY MANAGERS THROUGH METAPHORS
Corporations spend a huge amount of money every year on implementing changes designed to improve organizational performance. It is well known that effective implementation of organizational change demands effective communication, and effective communication, in turn, relies heavily on the appropr...
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| Language: | en_US |
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The University of Arizona.
2003
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| Online Access: | http://hdl.handle.net/10150/610592 http://arizona.openrepository.com/arizona/handle/10150/610592 |