What American Must Know to be Effective and Profitable in China

This is a research paper about how America companies can expand successfully into China by knowing Chinese culture and past economy. Two important cultures are Confucianism and guanxi. The paper constrains examples of companies who expanded well and bad in China. In the end, few recommendations are...

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Bibliographic Details
Main Author: Cheng, Xin
Language:en
Published: The University of Arizona. 2012
Online Access:http://hdl.handle.net/10150/271605