Consumer Socialization in Families: How Parents Teach Children about Spending, Saving, and the Importance of Money
The current study examines the consumer socialization practices of American parents, and provides an analysis of the various ways in which they socialize their children into a consumer role within the family. Drawing from literature on gendered patterns of consumerism, familial consumer socializatio...
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| Format: | Others |
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Virginia Tech
2015
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| Online Access: | http://hdl.handle.net/10919/52919 |