The effect of price, advertising, and income on consumer demand: an almost ideal demand system investigation
Theoretically, an equiproportionate change in prices and income should not affect the sales of products. This is known as the homogeneity of demand property on which the economic consumer demand theory is built. Rejection of this assumption is indicative of a state of mind called ‘money illusion’. E...
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| Format: | Others |
| Language: | en |
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Virginia Tech
2014
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| Online Access: | http://hdl.handle.net/10919/38351 http://scholar.lib.vt.edu/theses/available/etd-06062008-165751/ |