Consumer Attitudes Affecting the Use of Fluid Milk Products in Metropolitan Salt Lake City

A survey of 360 respondents in metropolitan Salt Lake City was made to determine their attitudes about fluid milk products and the affect of these attitudes on consumption levels. The fluid milk products studied were regular whole milk, two percent milk, skim milk, and nonfat dry (powdered) milk. Th...

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Bibliographic Details
Main Author: Monson, Wayne N.
Format: Others
Published: DigitalCommons@USU 1968
Subjects:
Online Access:https://digitalcommons.usu.edu/etd/3246
https://digitalcommons.usu.edu/cgi/viewcontent.cgi?article=4236&context=etd