Vänskap och affärsverksamhets inverkan på varandra inom nätverksföretagande : Fallstudie av Oriflame Cosmetics

Each day we are being swamped with commercial messages from companies, this makes us select which messages we take in. We can screen off marketing from companies, but how do we react when friends are trying to sell us products? The purpose of this study is to examine, if and if so, friendship relati...

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Bibliographic Details
Main Authors: Näslund, Tomas, Hodell, Markus
Format: Others
Language:English
Published: Uppsala universitet, Företagsekonomiska institutionen 2008
Subjects:
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-8776