Entrepreneurship and the plant-based protein transition : A discourse analysis of packaging of Swedish plant-based brands

A protein transition from more animal-based to more plant-based proteins in human diets isessential for the health of the planet and its human population. This thesis focusses onentrepreneurship, one of the many angles of this transition. Through a discourse analysis differentmeanings are revealed d...

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Bibliographic Details
Main Author: Vandenbroeck, Emma
Format: Others
Language:English
Published: Uppsala universitet, Institutionen för samhällsbyggnad och industriell teknik 2021
Subjects:
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-445346