The Translation of Core Values in a Multinational Organisation : H&M in Shanghai - A Case Study

The thesis addresses the translation process of organisational core values. Core values can be seen as the guiding principles that reveal how the organisation conducts its business. These are often written down as a part of the company’s philosophy and tend to be explicitly articulated to all their...

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Bibliographic Details
Main Authors: Gustafsson, Nathalie, Sylvan, Charlotta
Format: Others
Language:English
Published: Umeå universitet, Företagsekonomi 2013
Subjects:
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-79073