Understanding National Culture’s Influence on Product Innovation Approaches : A dual case study of micro, small and medium enterprises in the Microfinance sector in Kenya and Germany
This thesis aims to research on the concept of national culture in regard to project management. We mainly aim to find out whether national culture poses an influence on the conduct of innovation management in the microfinance sector in Kenya and Germany. The motivation for our choice of sector and...
| Main Authors: | , |
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| Format: | Others |
| Language: | English |
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Umeå universitet, Handelshögskolan vid Umeå universitet (USBE)
2012
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| Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-52262 |