Road’s end – the beginning? : - A study of the marketing practices of small tourism firms in Sweden

International travelling is moving full steam ahead and  Sweden as an international tourist destination plays an increasingly important role for Swedish industry. This is arguably even more so for peripheral areas where the word lay off has become an unpleasantly well-worn phrase. A cause of rejoici...

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Bibliographic Details
Main Authors: Hersi, Ahmed, Carlsson, Magnus
Format: Others
Language:English
Published: Umeå universitet, Handelshögskolan vid Umeå universitet 2009
Subjects:
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-20227

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