Mer än en följare : PR-byråers uppfattning om meningsfulla relationer på sociala medier

Mer än en följare : PR-byråers uppfattning om meningsfulla relationer på sociala medier

Purpose: The purpose of this thesis is to bring a better understanding for how employees of PR- agencies describe a meaningful relation on social media. The thesis furthermore aim to bring further understanding about how employees of PR-agencies describe their strategies for meaningful relations on...

Full description

Bibliographic Details
Main Authors: Lindholm, Carl Johan, Jonsson, Anton
Format: Others
Language:Swedish
Published: Umeå universitet, Institutionen för kultur- och medievetenskaper 2017
Subjects:
Strategic communication
PR
relation
social media
agency
organizational communication
media
Strategisk kommunikation
sociala medier
byrå
organisationskommunikation
medier
Media and Communications
Medie- och kommunikationsvetenskap
Law and Society
Juridik och samhälle
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-134797

Internet

http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-134797

Similar Items