10 000 nya invånare till Luleå! : En studie om en kommuns platsmarknadsföring i sociala medier
Today, nine out of ten municipalities are active on social media and it has become increasingly popular among municipalities that make use of placemarketing to promote their particular region. A problem that is raised in this study is that the population of the municipalities in northern Sweden ofte...
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| Format: | Others |
| Language: | Swedish |
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Umeå universitet, Institutionen för kultur- och medievetenskaper
2015
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| Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-101755 |