Summary: | This paper concerns the framing of climate change in Svenska Dagbladet, during the period of January 1st to November 30th, 2018. Climate change has been described as the challenge of our time, perhaps even the biggest to ever face humanity. Though Sweden has, for a long time, expressed a general consensus regarding the existence and gravity of climate change the importance of how the question is handled remains. Media plays a crucial role in defining and explaining the issue, including causal interpretations and what ought to be done. The outset of the current study was to explore how one of Sweden’s leading newspapers constructs and represents this issue of climate change. Through a method of framing analysis, using Nisbet’s framing typology, the study examined 69 articles in Svenska Dagbladet within the chosen time frame. Two research questions guided the study: Q1 - Which are the primary frames used in the articles? Does frequency differ among the frames? Q2 - What constitutes each frame? Which defining features and arguments can be identified for each frame? The results show that climate change is portrayed as an advanced crisis with the need for immediate and massive efforts to limit the consequences. The newspaper highlights the importance of lowering individual footprint, the need for a green approach in markets and above all, the pivotal role of the UN and transnational agreements for a global solution. More work is needed within the research field to further investigate the findings concluded in this paper.
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