The fine line between journalism and advertising : A critical discourse study of ELLE.se’s use of advertorials and click-based content and an evolving hybrid genre
The purpose of this study is to explore the expressions of a commercialising fashion journalistic genre by focusing on how ELLE.se, Sweden’s biggest online fashion platform, use advertorials and click-based content. This is investigated through three research questions focusing on what journalistic...
| Main Author: | |
|---|---|
| Format: | Others |
| Language: | English |
| Published: |
Stockholms universitet, Institutionen för mediestudier
2018
|
| Subjects: | |
| Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:su:diva-157278 |
