Entreprenöriell marknadsföring i entreprenöriella företag : Hur marknadsför och etablerar sig entreprenöriella företag på nya marknader?

Marketing is a broad subject with many different areas. Part of the marketing that has been of great importance is the 4P:s also known as the marketing mix. Marketing mix is included in one of the traditional marketing approaches. In recent years there have been some changes and have begun looking a...

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Bibliographic Details
Main Authors: Billkärr, Carl, Lublin, Joakim
Format: Others
Language:Swedish
Published: Södertörns högskola, Institutionen för ekonomi och företagande 2010
Subjects:
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:sh:diva-6312