Kommunikation : mellan reklambyråer och deras uppdragsgivare
Today many companies are using advertising agencies in marketing. That makes the advertising agencies responsible for delivering their clients messages and values to the final customer. Therefore it is very important that communication between an advertising agency and their client works in a way th...
Main Authors: | , |
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Format: | Others |
Language: | Swedish |
Published: |
Södertörns högskola, Institutionen för ekonomi och företagande
2006
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Subjects: | |
Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:sh:diva-551 |