Att producera en extern podcast för ett globalt bolag : Från koncept till slutprodukt
Purpose: This project aims to create and develop an external podcast for IBM Sweden to strengthen the IBM Brand and be an attractive employer on the swedish market. Results: The result of this project is a podcast episode with the focus on careers within IBM, edited in Adobe Audition and published o...
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| Format: | Others |
| Language: | Swedish |
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Södertörns högskola, Institutionen för naturvetenskap, miljö och teknik
2016
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| Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:sh:diva-30310 |
| Summary: | Purpose: This project aims to create and develop an external podcast for IBM Sweden to strengthen the IBM Brand and be an attractive employer on the swedish market. Results: The result of this project is a podcast episode with the focus on careers within IBM, edited in Adobe Audition and published on IBM Box. The concept implements storytelling and the report covers the process from concept development to finished product. |
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