Logotypiskt : En studie om hur digitaliseringen harförändrat logotypers utseende

In this study we are seeking to discover the norms in the design of logotypes and how they havechanged over time. To achieve this we have chosen to analyze the logotypes of twenty companies withthe largest expenditure on advertising in Sweden. We mapped chosen design attributes within the logoto dis...

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Bibliographic Details
Main Authors: Stolpe Margenberg, Martin, Nyberg, Sophia
Format: Others
Language:Swedish
Published: Södertörns högskola, Institutionen för naturvetenskap, miljö och teknik 2014
Subjects:
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:sh:diva-26345