CRM-system och utmaningar för dataskydd inom detaljhandel
The purpose of this study is to investigate what new challenges CRM systems, Customer Relationship Management, have for the protection of personal data and security in retail. Today's IT development offers companies effective solutions for acquiring new customers and for retaining current custo...
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| Format: | Others |
| Language: | Swedish |
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Mittuniversitetet, Institutionen för informationssystem och –teknologi
2021
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| Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:miun:diva-41987 |