Customer-focused product development : An outdoor industry perspective
Being customer‐focused is often considered to be a key success factor inproduct‐ or service development. This kind of approach may comprise manythings in practice, such as formal or informal methods and activities that arecarried out to identify and meet, or preferably exceed, customer needs andexpe...
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| Format: | Others |
| Language: | English |
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Mittuniversitetet, Institutionen för teknik och hållbar utveckling
2012
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| Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:miun:diva-16708 http://nbn-resolving.de/urn:isbn:978-91-87103-18-6 |