Gör som vi säger, inte som vi gör! : En analytisk diskussion om förekomsten av ambiguitet och legitimitet i organisationers verksamhet i förhållande till dess värderingar.

• Main Authors: Hornfelt, Malva, Glatz Westman, Sofia
• Format: Others
• Language: Swedish
• Published: Mälardalens högskola, Akademin för ekonomi, samhälle och teknik 2021
• Subjects: Nyinstitutionell teori; Business Administration; Företagsekonomi
• Online Access: http://urn.kb.se/resolve?urn=urn:nbn:se:mdh:diva-54429

Date: 2021-06-03 Level: Bachelor thesis in Business Administration, 15 cr. Institution: School of Business, Society and Engineering, Mälardalen University. Authors: Sofia Glatz Westman (75/10/10), Malva Hornfelt (95/11/21). Title: Model yourself after our instructions, not our actions! An analytical discussion concerning the occurrence of ambiguity and legitimacy within organizational values and operations. Tutor: Johan Grinbergs.  Keywords: New institutional theory, legitimacy, ambiguity, contradictions, organizational hypocrisy, dissonance, decoupling, & organizational theory. Research Question: How do the employees view the use of the organization's values within their daily operations? How does the employees view the organisation’s justification of the dissonance between the company's values and the risk that the employment entails? Research Purpose: The purpose of this study is to examine and create a better understanding of how organizations with clearly outlined values act according to legitimacy and ambiguity when faced with inconsistencies in their operations. Research Method: This study was conducted through an abductive approach with the method of qualitative, semi structured interviews. Conclusion: The employees believe that the values proposed by Systembolaget are complied with and that the occured dissonance is somewhat justified.