Intraprenörskapets olika skepnader : En kvalitativ studie om att finna det som karaktäriseras för ett intraprenörskap och dess möjliggörande i organisationer

• Main Authors: Berggren, Marie, Mårtensson, Marianne
• Format: Others
• Language: Swedish
• Published: Mälardalens högskola, Akademin för innovation, design och teknik 2014
• Subjects: Intraprenurship; vertical; horizontal; leadership; motivation and
• Online Access: http://urn.kb.se/resolve?urn=urn:nbn:se:mdh:diva-25269

By interviewing 10 people in leadership positions from various companies and      countries, this thesis had as main objective to find out how the view the of what environment promotes the intrapreneur to make the organizations more competitive and successful. By transcribing and interpreting the interviews, we have found the keywords that could answer our research question. Our method has been based on a qualitative approach with an inductive direction. The leadership has been shown to have a significant role in terms of company culture and the intrapreneurs ability to contribute to the development of the organizations. The culture is essential. If allowed, the intraprenur will have an impact on both strategies and operational conduct. This thesis highlights intraprenuer promotion roles within the organization.