THE CUSTOMER ATTITUDE TOWARDS THE INNOVATION AMONG CAFES IN THAI MARKET : A Case Study of Thai Consumers’ Attitude towards Thai Desserts

THE CUSTOMER ATTITUDE TOWARDS THE INNOVATION AMONG CAFES IN THAI MARKET : A Case Study of Thai Consumers’ Attitude towards Thai Desserts

Bibliographic Details
Main Authors:	Sa-ngarungroj, Budsarin, Rajitdumrong, Araya
Format:	Others
Language:	English
Published:	Mälardalens högskola, Akademin för hållbar samhälls- och teknikutveckling 2011
Subjects:	Innovation
Online Access:	http://urn.kb.se/resolve?urn=urn:nbn:se:mdh:diva-12769

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