Våga? Vägra sociala medier : En retorisk textanalys utifrån representationer av tidningsartiklar om skådespelarna Adam Lundgrens och Daisy Ridleys sociala medieval.

• Main Author: Ekström Andersson, Martin
• Format: Others
• Language: Swedish
• Published: Malmö universitet, Institutionen för konst, kultur och kommunikation (K3) 2021
• Subjects: sociala medier; instagram; facebook; kändiskultur; retorik; Media and Communications; Medie- och kommunikationsvetenskap
• Online Access: http://urn.kb.se/resolve?urn=urn:nbn:se:mau:diva-45943

“Famous Star Wars Actress Daisy Ridley has quit her social media… this time for good.” “Adam Lundgren from the popular television show “Vår tid är nu” has a fear of social media. He says:” -          This is not good for me; I don’t think it is good for anyone.   In this study I have formed a rhetoric text analysis on two American articles from their daily press as well as online articles; providing a very famous celebrity in focus Daisy Ridley, who is not on social media, compared to two Swedish articles from their daily press and online articles with a famous Swedish celebrity (Adam Lundgren), who is also not on social media.  The main purpose of this comparison is to see how the two countries represent these celebrities’ opinions and choices about resisting being on social media. Questioning why and what their reasoning for them two celebrities to not be on social media?  The result shows that Swedish media didn’t care about Adam Lundgrens distance from social media, until a Swedish SVT production “Vägra sociala medier” aired on television with Adam Lundgren as the main character who reflecting his own thoughts and opinions. The American articles have shown that Daisy Ridley’s absence from social media, were for different reasons that have had the same conclusion, “Daisy Ridley quits social media”. Daisy Ridley has earlier been very positive towards social media and been supporting her fans through the platforms. However, because of hatred and bad behavior online, the deeply negative affect has caused Ridley to possibly put an end to her social media.